Urs Keller has been active in the investment fund business for over 20 years. He was Managing Director of Swiss Fund Platform AG from 2017 to 2023 and was responsible for the reorganisation of the platform. From January 2008 to April 2017, he was Head of Investor Relations 3rd Party Funds at Coutts + Co AG. He was responsible for the investment funds for the branches in Switzerland, Singapore and Hong Kong. From 2004 to 2007, he headed the third-party fund business of Bank Julius Baer + Co Ltd. Prior to that, he held senior positions at Citco Fund Advisors (Switzerland) Ltd, Swissca Fund Management and Credit Suisse Asset Management Funds (formerly Credis/CSAM Funds).